1 序文
2 調査範囲と方法論
2.1 調査の目的
2.2 ステークホルダー
2.3 データソース
2.3.1 一次情報源
2.3.2 セカンダリー・ソース
2.4 市場推定
2.4.1 ボトムアップ・アプローチ
2.4.2 トップダウンアプローチ
2.5 予測方法
3 エグゼクティブ・サマリー
4 はじめに
4.1 概要
4.2 主要業界動向
5 オンライン食品デリバリーの世界市場
5.1 市場概要
5.2 市場パフォーマンス
5.3 COVID-19の影響
5.4 プラットフォームタイプ別市場構成
5.5 ビジネスモデル別市場構成
5.6 支払い方法別市場構成比
5.7 地域別市場構成比
5.8 市場予測
5.9 SWOT分析
5.9.1 概要
5.9.2 強み
5.9.3 弱点
5.9.4 機会
5.9.5 脅威
5.10 バリューチェーン分析
5.11 ポーターズファイブフォース分析
5.11.1 概要
5.11.2 買い手の交渉力
5.11.3 供給者の交渉力
5.11.4 競争の程度
5.11.5 新規参入の脅威
5.11.6 代替品の脅威
5.12 価格分析
5.13 主な成功要因とリスク要因
6 プラットフォームタイプ別市場構成
6.1 モバイルアプリケーション
6.1.1 市場実績
6.1.2 市場予測
6.2 ウェブサイト
6.2.1 市場パフォーマンス
6.2.2 市場予測
7 ビジネスモデル別市場構成
7.1 受注型フードデリバリーシステム
7.1.1 市場実績
7.1.2 市場予測
7.2 ロジスティクス型フードデリバリーシステム
7.2.1 市場実績
7.2.2 市場予測
7.3 フルサービス型フードデリバリーシステム
7.3.1 市場パフォーマンス
7.3.2 市場予測
8 支払い方法別市場内訳
8.1 オンライン決済
8.1.1 市場実績
8.1.2 市場予測
8.2 代金引換
8.2.1 市場パフォーマンス
8.2.2 市場予測
9 地域別市場構成
9.1 中国
9.1.1 市場実績
9.1.2 市場予測
9.2 北米
9.2.1 市場パフォーマンス
9.2.2 市場予測
9.3 アジア太平洋（中国を除く）
9.3.1 市場パフォーマンス
9.3.2 市場予測
9.4 欧州
9.4.1 市場パフォーマンス
9.4.2 市場予測
9.5 その他の地域
9.5.1 市場パフォーマンス
9.5.2 市場予測
10 競争環境
10.1 市場構造
10.2 主要プレーヤー
11 主要プレーヤーのプロフィール
11.1 Deliveroo
11.2 デリバリーヒーロー
11.3 Ele.me（アリババグループ）
11.4 Just Eat Takeaway.com N.V.
11.5 名店ワイマイ
表1：世界：オンライン食品配達市場：主要産業ハイライト（2023年、2032年
表2：世界：オンライン食品宅配市場の予測：プラットフォームタイプ別内訳（単位：億米ドル）、2024年～2032年
表3：世界：オンライン食品宅配市場の予測：ビジネスモデル別構成比（単位：億米ドル）、2024年～2032年
表4：世界：オンライン食品宅配市場の予測：支払方法別構成比（単位：億米ドル）、2024年～2032年
表5：世界：オンライン食品宅配市場の予測：地域別構成比（単位：億米ドル）、2024年～2032年
表6：世界：オンライン食品宅配市場競争構造
表7：世界：オンライン食品宅配市場：主要企業主要プレイヤー
図1：世界：オンライン食品配達市場：主な推進要因と課題
図2：世界：オンライン食品宅配市場：金額推移（単位：億米ドル）、2018年～2023年
図3：世界：オンライン食品宅配市場：プラットフォームタイプ別構成比（単位：%）、2023年
図4：世界：オンライン食品宅配市場：ビジネスモデル別構成比（%）、2023年
図5：世界：オンライン食品宅配市場：図5：オンライン食品宅配市場の支払方法別構成比（%）、2023年
図6：世界：オンライン食品宅配市場：図6：オンライン食品宅配市場の地域別構成比（%）、2023年
図7：世界：オンライン食品宅配市場の予測：金額推移（単位：億米ドル）、2024年～2032年
図8：世界：オンライン食品宅配業界：SWOT分析
図9：世界：オンライン食品宅配業界：バリューチェーン分析バリューチェーン分析
図10: 世界：オンライン食品宅配業界：ポーターのファイブフォース分析
図11：世界：オンライン食品配達（モバイルアプリケーション）市場：金額推移（単位：10億米ドル）、2018年および2023年
図12：世界：オンライン食品宅配（モバイルアプリケーション）市場予測：金額推移（単位：億米ドル）、2024年～2032年
図13：世界：オンライン食品宅配（ウェブサイト）市場：金額推移（単位：億米ドル）、2018年および2023年
図14：世界市場オンライン食品宅配（ウェブサイト）市場の予測：金額推移（単位：億米ドル）、2024年～2032年
図15：世界：オンライン食品宅配（注文に特化した食品宅配システム）市場：金額推移（単位：億米ドル）、2018年・2023年
図 16：世界：オンライン食品宅配（注文重視型食品宅配システム）市場予測：金額推移（単位：億米ドル）、2024年～2032年
図17：世界：オンラインフードデリバリー（物流ベースのフードデリバリーシステム）市場：金額推移（単位：億米ドル）、2018年・2023年
図18：世界：オンライン食品宅配（物流ベースの食品宅配システム）市場予測：金額推移（単位：億米ドル）、2024年～2032年
図19：世界：オンラインフードデリバリー（フルサービスフードデリバリーシステム）市場：金額推移（単位：億米ドル）、2018年・2023年
図20：世界：オンラインフードデリバリー（フルサービスフードデリバリーシステム）市場予測：金額推移（単位：億米ドル）、2024年～2032年
図21：世界：オンラインフードデリバリー（オンライン決済）市場：金額推移（単位：億米ドル）、2018年・2023年
図22：世界：オンライン食品宅配（オンライン決済）市場の予測：金額推移（単位：億米ドル）、2024年～2032年
図23：世界：オンライン食品宅配（代金引換）市場：金額推移（単位：億米ドル）、2018年・2023年
図24：世界：オンライン食品宅配（キャッシュオンデリバリー）市場予測：金額推移（単位：億米ドル）、2024年～2032年
図25：中国：オンライン食品宅配市場：2018年および2023年オンライン食品宅配市場：金額推移（単位：10億米ドル）、2018年および2023年
図26：中国：オンライン食品配達市場の予測：2018年および2023年オンライン食品宅配市場の予測：金額推移（単位：億米ドル）、2024年～2032年
図27：北米：オンライン食品配達市場オンライン食品宅配市場：金額推移（単位：10億米ドル）、2018年および2023年
図28：北米：オンライン食品配達市場の予測：2018年および2023年オンライン食品配達市場の予測：金額推移（単位：10億米ドル）、2024年～2032年
図29：アジア太平洋地域（中国を除く）：オンライン食品宅配市場：金額推移（単位：億米ドル）、2018年および2023年
図30：アジア太平洋地域（中国を除く）：オンライン食品宅配市場の予測：金額推移（単位：億米ドル）、2024年～2032年
図31：ヨーロッパ：オンライン食品宅配市場：金額推移（単位：10億米ドル）、2018年および2023年
図32：欧州：オンライン食品配達市場の予測：2018年および2023年オンライン食品宅配市場の予測：金額推移（単位：10億米ドル）、2024年～2032年
図33：その他の地域オンライン食品配達市場：金額推移（単位：億米ドル）、2018年および2023年
図34：世界のその他地域：オンライン食品配達市場の予測：金額推移（単位：億米ドル）、2024年～2032年
The global online food delivery market size reached US$ 134.9 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 317.7 Billion by 2032, exhibiting a growth rate (CAGR) of 9.7% during 2024-2032. The growing emphasis on consumer convenience, increasing smartphone usage and internet accessibility, rapid urbanization across the globe, rising number of dual-income households, integration of advanced features, and introduction of offers, discounts, and loyalty programs are some of the major factors propelling the market.
Online food delivery refers to a service facilitating the transport of food items from restaurants or food providers directly to consumers through a digital platform. It is widely used by busy professionals, students, working parents, corporate businesses, event planners, health-conscious individuals, tourists, healthcare facilities, and nonprofit organizations. Online food delivery aids in enhancing customer reach, streamlining the ordering process, offering dynamic pricing, boosting sales, minimizing human error in order taking, facilitating easier menu updates, generating valuable customer data, and elevating customer satisfaction through customization and quick service.
The rising demand for online food delivery owing to the increasing number of dual-income households that are unable to cook regularly is propelling the market growth. Furthermore, the integration of advanced features such as global positioning system (GPS) tracking and secure payment gateways that make the service user-friendly and build trust among consumers is boosting the market growth. Additionally, the introduction of offers, discounts, and loyalty programs to attract more users and increase customer acquisition rates is contributing to the market growth. Besides this, the easy availability of a wider range of cuisines that cater to varied customer demands is further bolstering the market growth. Moreover, the increasing strategic tie-ups with restaurants, food chains, and even other service providers are acting as another growth-inducing factor.
Online Food Delivery Market Trends/Drivers:
The growing emphasis on consumer convenience
Consumer convenience is one of the most important factors driving the online food delivery market. Individuals are constantly juggling multiple responsibilities, from work commitments to social engagements, which leaves little time for traditional meal planning, grocery shopping, and cooking. Online food delivery services provide an immediate solution to these challenges by offering a quick and easy way to have meals delivered right to one's doorstep. Furthermore, this convenience not only saves time but also provides a hassle-free experience, as users can browse through a multitude of options, read reviews, and even customize orders according to their dietary needs or preferences. Moreover, most online food delivery services operate around the clock, catering to a range of consumer needs, whether it's a late-night snack, an early breakfast, or a substantial meal for a group of people.
The increasing smartphone usage and internet accessibility
The rapid proliferation of smartphones and easy access to internet services is catalyzing the expansion of the online food delivery industry. Furthermore, high-speed internet connectivity ensures that the user experience is seamless through multiple steps of online food delivery, such as browsing through menus, payment, and tracking the order in real-time. Additionally, smartphone apps often come with user-friendly interfaces, making navigation effortless even for non-tech-savvy individuals. Apart from this, these platforms are integrated with advanced features, such as push notifications, which keep customers engaged by alerting them to new deals, discounts, or menu items.
The rapid urbanization across the globe
The rapid urbanization is a major factor propelling the online food delivery market. Urban areas are typically densely populated, with a mix of residential, commercial, and business districts. This concentration of potential consumers makes cities fertile grounds for the expansion of online food delivery services. Furthermore, individuals in urban settings often lead hectic lives, juggling demanding jobs, social commitments, and familial responsibilities. Additionally, the high cost and limited availability of real estate in cities also mean that homes are generally smaller, making it a less feasible option to cook elaborate meals. Online food delivery services align perfectly with this urban lifestyle, providing quick, convenient, and varied meal options right at the consumer's doorstep.
Online Food Delivery Industry Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the global online food delivery market report, along with forecasts at the global, and regional levels for 2024-2032. Our report has categorized the market based on platform type, business model, and payment method.
Breakup by Platform Type:
Mobile Applications
Website
Mobile applications dominate the market
The report has provided a detailed breakup and analysis of the market based on platform type. This includes mobile applications and website. According to the report, mobile applications represented the largest segment.
Mobile applications are dominating the market due to the proliferation of smartphones, which has made it incredibly convenient for consumers to order food on the go. Furthermore, mobile applications offer a highly user-friendly experience through intuitive interfaces, which allow users to easily browse menus, read reviews, and customize their orders. In addition, they also offer features, such as saved preferences, quick re-order options, and in-app tracking of delivery status to make the whole process seamless for the consumer. Besides this, mobile applications provide a more personalized customer experience as they leverage data analytics to offer customized recommendations, loyalty programs, and targeted promotions, thus enhancing customer engagement and encouraging repeat orders. Moreover, the integration of geolocation features in mobile apps, which help track orders in real-time and optimize delivery routes, is supporting the market growth.
Breakup by Business Model:
Order Focused Food Delivery System
Logistics Based Food Delivery System
Full-Service Food Delivery System
Order focused food delivery system hold the largest share in the market
A detailed breakup and analysis of the market based on the business model has also been provided in the report. This includes order focused food delivery system, logistics based food delivery system, and full-service food delivery system. According to the report, order focused food delivery system represented the largest segment.
The order-focused food delivery system is dominating the market as it allows a wide range of restaurants to participate without the need for an extensive logistics network on the part of the service provider. Furthermore, it minimizes operational complexities for food delivery platforms by reducing the need for extensive investment in delivery personnel and transportation. Additionally, an order-focused food delivery system allows restaurants to maintain greater control over their food quality and delivery service, which is crucial for brand image. Using this system, restaurants can ensure that the food is prepared, packaged, and delivered to meet their quality standards, thus increasing customer satisfaction. Moreover, it is financially less burdensome for participating restaurants, as they do not have to share a significant portion of their revenue with the platform.
Breakup by Payment Method:
Online Payment
Cash on Delivery
Online payments hold the largest share in the market
A detailed breakup and analysis of the market based on payment method has also been provided in the report. This includes online payment and cash on delivery. According to the report, online payments accounted for the largest market share.
Online payments are dominating the market as they offer unmatched convenience and speed up the entire ordering process, leading to higher customer satisfaction. Furthermore, they enhance operational efficiency for food delivery services. With instant payment confirmation, orders can be processed more quickly, leading to faster delivery times. Additionally, online payment systems are highly secure and reliable, as they come with features such as two-factor authentication, encryption, and secure gateways, which contribute to their widespread acceptance among consumers. Moreover, offering online payments enables businesses to implement dynamic pricing strategies more effectively. Features, such as promo codes, discounts, and loyalty points, can be easily applied during the online payment process, encouraging more orders and repeat business. Along with this, online payments simplify the accounting and money management processes for businesses.
Breakup by Region:
China
North America
Asia Pacific ( excluding China)
Europe
Rest of the World
China exhibits a clear dominance, accounting for the largest online food delivery market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include China, North America, Asia Pacific (excluding China), Europe, and rest of the world. According to the report, China accounted for the largest market share.
China provides a large and diverse customer base that is increasingly becoming more tech-savvy and comfortable with e-commerce. Furthermore, the rapid urbanization in China, which has led to higher population densities in cities, making it logistically more straightforward and economically viable to deliver food, is propelling the market growth. Additionally, the increasing expenditure capacity, which is enabling consumers to pay for convenient online food delivery, is contributing to the market growth. Besides this, the presence of a robust technology infrastructure in China, which enables seamless online transactions and efficient route planning for delivery personnel, is strengthening the market growth. Moreover, the competitive landscape in China, which has encouraged innovation and investment in the online food delivery industry, is positively influencing the market growth.
Competitive Landscape:
Major online food delivery companies are investing in technologies, such as real-time tracking, estimated delivery times, and artificial intelligence (AI)-driven personalized recommendations, to enhance user interface and customer experience. Furthermore, they are using data to understand consumer behavior, optimize delivery routes, and tailor marketing campaigns. Additionally, leading companies are focusing on creating robust and efficient supply chains and delivery networks. In line with this, they are using advanced algorithms for route optimization and inventory management. Besides this, top players are entering into strategic partnerships with restaurants, grocery stores, and even competing delivery services to expand their customer base and offerings. Moreover, they are taking steps to reduce their carbon footprint through eco-friendly packaging, electric delivery vehicles, and food waste reduction programs.
The report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:
Deliveroo
Delivery Hero
Ele.me (Alibaba Group)
Just Eat Takeaway.com N.V.
Meituan Waimai
Recent Developments:
In March 2022, Just Eat Takeaway.com N.V. entered into a partnership with McDonald’s to expand its delivery services.
In April 2023, Deliveroo partnered with ASDA to expand its rapid delivery offerings.
Key Questions Answered in This Report
1. What is the market size for the global online food delivery market in 2023?
2. What is the global online food delivery market growth during 2024-2032?
3. What are the global online food delivery market drivers?
4. What are the key industry trends in the global online food delivery market?
5. What is the impact of COVID-19 on the global online food delivery market?
6. What is the global online food delivery market breakup by platform type?
7. What is the global online food delivery market breakup by business model?
8. What is the global online food delivery market breakup by payment method?
9. What are the major regions in the global online food delivery market?
10. Who are the key companies/players in the global online food delivery market?
